When it comes to acquiring customers for your business, digital marketing channels such as Facebook, email or the web are great tools for creating awareness and converting customers across the Internet. By adding a location component to your marketing strategy, merchants can deliver a message that is timely, relevant, Read more…
Partner Success Story (this is a repost of a Cisco Blog post by McCall Moore) Providing high-quality Wi-Fi is an IT investment most businesses incur. Customers expect Wi-Fi at every destination. It is crucial to post pictures of appetizers, split checks, and look up the difference between ‘bucatini’ and ‘fettuccini’. Read more…
Most businesses look at WiFi as a necessary evil that their customers want to run high bandwidth applications such as YouTube, Instagram and more. But public guest WiFi turns the tables on that proposition by capturing email or mobile phone number information in exchange for access to the Internet. When Read more…
Proximity Marketing uses WiFi to identify mobile-device users that are within the geographic location of a business and place targeted messages on their phone. This type of marketing is very successful in collecting customer information, driving revenue from instant upsells and building customer loyalty through repeat traffic. Customers of Bars, Read more…